Hovercraft

SalomonFlagship

Paris, France

The Salomon flagship’s façade at night, its faceted glass tower lit up above the entrance

Overview

Pinnacle brand retail expression on one of the most iconic retail streets in the world. Balancing fashion focused collaborations with technical sportswear.

Scope

  • Concept Development
  • Environmental Design
  • Store Design
  • Retail Design
  • Creative Production
The store’s atrium, with a mirrored chandelier above glass-railed stairs and mannequins in running gear
A mirrored, ringed chandelier hanging above the atrium and its displays
A tall Salomon mountain screen beside the staircase down to the lower floor
Ski and apparel displays around a curved wooden bench
A wall of shoes beside the staircase under a mirrored ceiling
Display tables on rough stone plinths in front of a mountain screen and tall windows
3D render of stone plinths and a curved stone bench displaying shoes
A snowboard and gear wall with shoes on stone plinths, beside a screen showing a river
A footwear wall and apparel floor with a long wooden bench